About Rainbow Motors

Proud to be Coldwater’s top used car dealership!

Welcome to the Rainbow Family!

Here at Rainbow Motor Sales, we’re on a mission to put the fun back into buying a used car. We believe everyone should be entitled to a reliable vehicle, regardless of their credit or financial situation.

Unlike other Coldwater car dealerships, we aren’t just in the business of making a quick buck. We aim to create long-standing relationships with our customers built on trust and mutual respect, so we can be a used car dealership you feel comfortable doing business with for life.

Find Your Ride

A Community Focused Used Car Dealership

Whether we’re providing affordable used vehicles, helping you get approved for low-credit financing, or giving back to the community, Rainbow Motor Sales is a Coldwater used car dealer you can count on.

Affordable Used Cars

Take a look at our extensive inventory of used cars, trucks, and SUVs for sale right here in the Coldwater, MI, area. We’ll work hard to get you into the vehicle you’ve always wanted.

Low-Credit Financing

That nicer, newer vehicle is waiting for you! We work with a range of lenders to help you get the best financing options available for your credit history and budget.

Unbeatable Service

We strive to make buying a used vehicle a pleasant experience. Don’t believe us? Just take a look at our Rainbow Motor Sales reviews and see what our customer have to say!

Robert Ferguson
Robert Ferguson
October 23, 2026.
Tera Yankees is excellent to work with . I recommend her
Kathy Sue
Kathy Sue
October 23, 2026.
Tera yandes excellent to work with . I'd recommend her to anyone
Shanice Haskell
Shanice Haskell
October 17, 2026.
Thank you so much to Tera Yaudes for helping my husband and I getting into a vehicle. Working with us threw all the hectic stuff.
Maranda DuBois
Maranda DuBois
October 15, 2026.
Tera was the best person to work with she was very clear and she explained everything and if there was any 10,000 stars I would rate her 10 million
Megan Mcdaniel
Megan Mcdaniel
October 14, 2026.
Best experience. All question concerns I had were answered took me a couple test drives to seal this steal of a newer used vehicle. But Tera Yaudes aka Tera Zonts. Was amazing through the whole thing
Masie
Masie
October 14, 2026.
Tera is amazing and works well with you on what you are looking for!
Fixinggrace
Fixinggrace
October 11, 2026.
They worked hard to get me a vehicle within my budget. Looking through two trucks and a van later I ended up getting a Ram Pickup. It had four new tires, running boards and a tonneau cover, everything works and the interior and exterior looked great. It took me about three hours from start to finish, but they made it very easy and were friendly and professional. Even the paperwork was easy.
Carter Haskell
Carter Haskell
October 10, 2026.
What a pleasure it was doing business with you as a life long friend and now buying my first car from you. Thank you
Steven King
Steven King
October 9, 2026.
Great sales and service and a pleasure to work with
Nicole Miller
Nicole Miller
October 7, 2026.
Tera is awesome to work with!

Rainbow Motors: Your Friendly Local Used Car Dealership

With decades of experience in the auto market, we’ve learned that buying a vehicle isn’t a one-size-fits-all process. Every customer has different needs, and we pride ourselves on being able to meet them. From auto financing to finding a great car that fits within your budget to a simple and speedy car-buying experience, Rainbow Motors has you covered. Visit our Coldwater, Michigan, used car dealership to find the pot of gold at the end of the rainbow!